INSIGHTS
Whitepapers, research and the latest thought leadership from WE Communications
The global media ecosystem is constantly evolving. We’re crafting a new kind of agency — one that helps clients navigate that motion and reach their audiences anywhere, anyhow, and on any channel. Here are some insights from our best and brightest — because you don’t bring traditional PR and integrated communications together without a few big ideas.
BRANDS in motion: Health report 2022
Does corporate reputation influence how much a healthcare professional trusts a brand’s pharmaceuticals?
WE Communications, in partnership with Sapio Research, surveyed more than 1,000 healthcare professionals in six countries to find out what impacts a healthcare professional’s perception of biotech and pharma brands, and how those brands can nurture a positive image.
Making NET ZERO POSITIVE
At convenings like the annual U.N. Climate Change Conference (COP) global political leaders and CEOs are fast reaching consensus about the need for swift action on climate and the expanding scope of corporate responsibility on delivering a more sustainable future for everyone. But what happens when the C-suite and executive leaders leave the conferences and summits? How are these intentions and aspirations playing out on the ground?
The New Age of Risk and Crisis
Traditional approaches to risk and crisis management too often fall short of the challenges of our increasingly volatile corporate and organisational reality. The resulting challenges to business operations, governance, and sustainability are profound.
Unlock the secrets to stronger business resilience and governance through better crisis planning and management in the face of the new forces at play.
Leading with Purpose
WE believes in the power of communications to move people to positive action. In 2019, WE partnered with Quartz Insights to uncover industry leaders’ newest thinking on how brands can best take a stand on social issues and lead with bold purpose.
BRANDS IN MOTION
How do brands navigate a world of motion? How do they meet consumer expectations that grow higher every year? Find your momentum with WE’s Brands in Motion global study.
latest blogs
The ACCC’s report on its inquiry into digital platforms has been handed to the Government, but we’re still none the wiser as to what recommendations will be actioned. Thankfully we won’t have much longer to wait as it appears the Treasurer, Josh Frydenberg, is set to make an announcement later today.