Libby Woolnough

WHAT I DO

I help organisations  drive business growth by developing integrated communications strategies that influence opinions, change behaviour, educate, profile, and drive agendas. I provide strategic counsel to build reputation resilience and I help brands tell their story.  

I lead a team of communication professionals who specialise in corporate PR and have extensive experience within the financial services sector in particular. We are a team of story-tellers, media experts, content developers, digital experts and creative thinkers. 

I have more than 15 years’ experience in corporate communications and public relations, working for organisations and clients including Mercer, the ATO, Medibank, NGS Super and Connective. I’ve led global PR campaigns and local award-winning campaigns. 

WHY I DO WHAT I DO

I’m constantly fascinated by the power of strategic and effective communication. Whether it’s to drive sales or influence legislation, the right communication strategy is always critical to success.